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Any personal user data which are actively collected or incidentally available to Wisdom and Wonders are viewed only for the purposes of improving the website and the customer experience.

We will never use data, which become available in the natural course of making and offering content, to market any products other than content from the website and associated content.

No information gathered or freely available to Wisdom and Wonders will be sold, loaned or given freely to independent third parties; although the same may be made available to group companies, subcontractors and partners, limited to the access and usage necessary and appropriate to their role in the development of the website and associated content, and not for any other purpose or with any other scope.

Wisdom and Wonders will not distribute or profit from data other than indirectly by using that data to develop and better offerings.